![]() ![]() The most popular one and two-word terms align perfectly with the keywords from the name and short description and are exactly the ones the app is targeting. We ran a keyword frequency/density analysis on Jigsaw Puzzles' description, and here are the top one and two-word terms: Because it has a much higher character limit, the algorithm looks for repetition and variety. The algorithm sees the long description a bit differently than it does the app's name and short description. The long description is another area Google's algorithm looks at to identify relevant keywords. Because the short description is fairly long, it's okay to keep the app's name focused and short and have more variety in the short description. Remember, the name combines with the short description, so it's important to always think of them as a single set. As we saw before, the game ranks well in many of these, so this set works. Here are the ones that are popularĬonsidering there's a total of just four words in the name, and one of those is repeated, so technically three words, this list is pretty nice. Together, these produce quite a few keyword combinations. As a human who just searched for a "jigsaw puzzle," seeing an app with that exact name is a good thing. But if I take off my ASO hat, the name isn't all that bad. Short description: Jigsaw puzzles for adults: daily HD collection of relaxing jigsaws for free.Īt first glance, the name seems like a bunch of keywords, while the short description is fairly human-readable.These fields have a low character limit and are only useful when optimized correctly. It turns those two into a list of keywords by combining them, looking at individual words and their combinations. The first place the algorithm looks is the app's name and short description. Let's break down how Jigsaw Puzzles got to rank in these keywords: Name and Short Description
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